Welcome to
Easy Letter Sender

When to Mail?

That is the question. And it’s an important one – the timing of your direct mail campaign can dramatically affect your response rate. In this month’s Best Practices report, learn from the most successful direct marketers when is the best time to mail and get Click2Mail’s complimentary annual mailing calendar. READ MORE

What Do You Know? Direct Mail Quiz

Put your direct mail savvy to the test. Whether you’re an industry vet or a relative newbie, you’ll learn a thing or two, have some fun in the process, and even if you don’t get a single question right we’ll send you a free copy of our new white paper. READ MORE

Relax, You've Got Time - New 8 PM Deadline

You asked for more time to get your mail order submitted to us for next-day turnaround. And we answered. Now take until 8 p.m. Eastern (5 p.m. Pacific) to perfect your direct mail campaign and we’ll still get it printed and in the mail the next business day. So relax, you’ve got time. READ MORE

12 Steps to Direct Mail Success: Step 8

Step 8 in the 12 Steps to Direct Mail Success is: Make it Personal. Dramatically improve the response your mailers generate by cultivating an emotional connection and really speaking to your targets. That’s personalization and it is, as we like to say, smart marketing. Learn how to do it. READ MORE

Why Mail in May?

In the quiet mail period between Mother’s Day and Father’s Day lie some great opportunities to really stand out in your prospects’ mailboxes. From Memorial Day to Flag Day, get interesting ideas for mailing in May and early June. READ MORE

Direct Mail Made Even Easier With 2 New Products

You know that Click2Mail is all about making personalized direct mail easy, quick, and economical. We’re at is again with 2 new products for release in May: an addition to our “Easy Sender” product line and a new service that will allow you to create direct mail in your email program. READ MORE

Testing Your Mail Campaign

The majority of successful direct marketers test their mail campaigns. It’s the “name of the game,” in master marketer David Ogilvy’s words. By testing you can maximize the value you get from your direct mail dollars. Learn about what and how leading mailers test. READ MORE

Why Mail in March?

March offers some great opportunities to reach out to your customers and prospects, like offering a “get lucky” promotion or letting your customers know that you’re “Mad” about them. Plus, it’s a great time to renew your direct mail call to action and freshen up your response measurement. READ MORE